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Senior Digital Marketing

Marketing | Dipost 3 bulan yang lalu | Perusahaan sudah merekrut 44 menit yang lalu
Otten Coffee Indonesia

Detail

Industri : Retail

Fungsi : Marketing

Gaji : Login untuk melihat gaji

Pengalaman : Senior Staff/ Supervisor / Coordinator / Team Leader

Deskripsi

As a Senior Digital Marketing, you will be responsible for campaign planning and execution across a variety of digital marketing channels such as Facebook, Instagram, Search, Display, and more, playing a crucial role in developing new targeting strategies for new customer acquisition.

  • Take ownership of key digital marketing channels, planning and execution of end-to-end campaign strategies.
  • Planning, execution and optimization of all marketing efforts based online or digital.
  • Formulation of strategies in order to create a digital connection with the customer.
  • Monitor and optimization of existing social media (Facebook and Instagram).
  • Provide creative ideas for content marketing and website creation. 
  • Conduct a/b tests to constantly iterate and test campaign variants, identify winning insights, creative strategies and targeting sets for constant optimisation of campaign and marketing spend efficiency
  • Monitor performance with Web analytics like Google Analytics, Web Trends, etc.
  • Track and report performance by building and automating dashboards to support your recommendations on budget optimisation to meet acquisition and retention KPIs.

Syarat

  • Candidate must possess at least Bachelor's Degree in Marketing or related field.
  • At least 2 years of working experinece in the field of digital marketing.
  • Good knowledge of the digital marketing landscape and key partners, vendors and platforms in the space.
  • Strong analytical skills, must love working with data and technical setups, able to relate to qualitative aspects of work.
  • Fluent in using analytics tools.
  • Strong and critical thinker, problem solver.
  • Strong willingness to learn and grow independently, has an owner/builder mentality.
  • Must be a highly motivated individual with the ability to multi-task effectively, well organized and flexible in a changing and dynamic environment.
  • Ability to work well under pressure, with minimal management support.
  • Excellent verbal and written communication and problem solving skills.

Keahlian yang dibutuhkan

Leadership
Content Marketing
Digital Marketing
Marketing Strategy
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